2018 – A New Strategic Plan

Tulsa Campaign to Prevent Teen Pregnancy created a new strategic plan for 2018 – 2020. 

Utilizing feedback from 50+ community partners, we found consensus in the need of a new brand for our organization. While our former name clearly denoted the purpose of our organization, it was outdated in the way it portrayed our work and could potentially shame someone who experienced teen pregnancy. We needed a new brand that conveyed our mission without excluding any of the communities we serve.